Have you been to Target, Wal-Mart, or any other box store and looked at alarm clocks?
Here will make it easy for you: http://www.target.com/s/alarm+clocks
Do you notice anything in common about them? Beyond all the answers I would imagine one trend, antiquated (although the Batman alarm clock deserves some credit). The closest thing to being in the “now” would be a Bluetooth alarm clock that uses its Bluetooth for music streaming.
Everything already exists to make the best Alarm clock, for 25 dollars, and basically blow everyone out of the water. And at that 25 dollar mark have good markup as a company needs.
Let’s define what would make the best 25 dollar Alarm Clock
- Screen to read the time
- Battery backup
- Customizable music
- Ease of use
Existing Technology we can combine
Wireless battery with more than adequate time if power goes out, check
Bluetooth Connectivity, check
11 dollars retail cost, check
The other piece of the puzzle
Hard Drive, check
11 Dollars retail, check
Ok so retail cost is 22 dollars for two retail products containing more technology than would be necessary, but we got everything we need for World Domination (of the cheap Bluetooth Alarm Clock Market).
Wireless Battery, Bluetooth, Speaker, Hard Drive, SD Card Support.
Now we add what really makes this great, a phone app, and win the market over easily. This is why people use their phones for their alarm clocks, because it’s like setting a VHS clock over and over using an antiquated alarm clock (for those that get that reference).
Here is a terrible example of my lazy Photoshop skills with interface. Keeping it nice and simple, also, using the Hard Drive to hold the song you want for your alarm clock noise, in addition to standard mp3 player functionality.
Lets evaluate our technology and see how it matches up to requirements to win the segment:
- Screen to read the time – check
- Battery backup – check
- Customizable music – check
- Connectivity – check
- Ease of use – check
- Batman –Fail
That is 4 out of 5 stars, pretty good product. I know I make it sound easier than it is, but I proved that outside of software the technology already exists at a necessary price point, and you can easily see it would be a no brainier for people picking an Alarm clock.